RECIPE FOR A CONVERTING LANDING PAGE
HIGHER CONVERSION RATE
PHILLIP STEMANN
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I usually say there are three different types of landing pages; a sign up landing page, a download material landing page and a learn more landing page.
SIGN UP LANDING PAGE
A sign up landing page is where visitors can sign up for your product, service or your application.
DOWNLOAD LANDING PAGE
A download landing page, is where visitors can download an infographic or a material in exchange for their email.
LEARN MORE LANDING PAGE
The learn more/contact landing page is where visitors can basically book a session with you or they can book a call or similar things.