KWHero Review 2024: Features, Pricing & Alternatives

KWHero has been super hyped recently, but I wanted to test it to see how well it generates content based on the SERP.

It analyzes the SERP and generates SEO-optimized content based on all this research.

I went through the features from A to Z, so here is how it went.

I’m committed to providing unbiased opinions to you when reviewing SEO tools. I always test the product first-hand to provide a real user experience backed up with data. Combining this with my many years of experience in the SEO industry allows me to provide a great, unbiased review.

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Key Takeaways

  • Write SEO-optimized content for a target keyword in minutes, not hours.
  • The content output is great, but I’m missing formatting, tables, and images.
  • KWHero is easy to use, and the level of SERP research is great.

Pros and Cons using KWHero

I’ve been using KWHero for several months, on and off, so now I thought it was time to start a review. Here are my pros and cons.

Pros using KWHero

  • Easy to use and generate content for a target keyword.
  • The flow of creating content makes it easy to create clusters of content.
  • You can choose what competitors you want to compare your content with.

Cons using KWHero

  • The content generated lacks formatting, bolded words, tables, images, and more.
  • It’s a small tool that can only generate content and analysis at the moment.


My Quick Take

While KWHero does generate great content, it’s just missing a lot of readability add-ons, such as images, bolded words, tables, and even lists. If you don’t need that, I can highly recommend KWHero.

Quality of output
Ease of use



Great for simple content management and AI SEO-optimized content generation based on research from the SERP.

What Is KWHero?

KWHero is an SEO tool that analyzes the SERP and lets you generate content with AI based on all the research.

You can generate an outline using AI, then the content, and you can even choose what competitors you want to compare your content with and use for research.

It’s a super easy SEO tool to use, but at the moment, it can only be used for content optimization and generation.

KWHero Review Features

Now it’s time to dive into the features, and while KWHero is super simple, it does have some nice features hidden away.

Let’s start with how you create a content plan.

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Keyword Research: Cluster Keywords


KWHero has a keyword research module that allows you to do keyword research and cluster keywords while researching.

As I’m testing this, the module is fairly new, so I’ll dive into its features, but based on my testing, it’s a fairly small dataset.

When you search for a keyword, don’t go too long-tail as there is no data on this yet; keep it short, and let the keyword research module come up with long-tail-related keywords.

When you run a report, you get filtering options, such as:

  • Positive filter
  • Negative filter
  • Monthly searches
  • Cost per click
  • Keyword Difficulty

And for each keyword, you get 9 “data points”:

  • Related keywords
  • Search trends
  • SERP data
  • Keyword Difficulty
  • Profitability score (0-100)
  • Search volume
  • Cost per click (If you want to advertise on the keyword)
  • Min. recommended domain power
  • Backlinks to the page ranking number 1

So, while you get a lot of data on each keyword, the biggest problem is that there is not enough keyword data in the database for keyword research.

I like seeing so many data points; my favorite feature is the cluster feature. On the left side, you can enable clustering, and when you do, all keywords related to each other will be collected in a little dropdown.

This makes it easy to see what you need to cover in that cluster and makes it much easier to write the content, as you can easily interlink those blog posts in the keyword cluster.

I still prefer to use a tool like KeySearch or LowFruits to do my keyword research, as the database size is super important to ensure you get all the keywords you need.

Content Plans: Create Your Topical Map


Creating the content plans and adding the keywords is super simple. I like that I get an overview of my content strategy.

On my left, I have all my topical clusters; on my right, I have all my keywords, so I can start writing high-quality content.

It’s easy to manage with labels and internal notes, and even though it doesn’t look like much, this is how you keep your content up-to-date.

From here, you can run a content analysis and then even start writing your high-quality content manually or generate it with AI and give it your human touch.

Content Analysis: Generate Your AI SEO-Optimized Blog Post


This is where you’ll spend the most time in KWHero, in the content editor, writing your SEO content.

On the left, you have the content editor; on the right, you have your research with a comprehensive competition analysis, AI-optimized outlines, and much more.

The content editor itself is easy to use, and I like it has a lot of spacing between the paragraphs and headings, making it easy to get an overview.

On the right side is the content editor’s SEO optimization part.

So, when you start your content creation, you create an outline before creating content for search engines and, of course, people.

Chase the people, not the algorithms, as Google says.

On the right side, you have an overview of:

  • Word count
  • Amount of headings
  • Amount of Paragraphs
  • Amount of Images
  • Grade Level
  • Flesch score

Everything to help you write better, high-quality content.

You also have 2 tabs for creating an outline with AI and for content generation; there are currently no collaboration tools.

When you generate content, you can enable AI content detectors to determine whether it should scrape fresh content, allowing for even better high-quality content.

Here is what you need to choose when generating content with KWHero:

  • Tone of voice
  • Content level
  • Purpose
  • Voice and perspective
  • NLP Optimization
  • Scrape fresh content
  • Pass AI Detection
  • Additional instructions for the AI

The AI content detectors work decently. I did a test with an AI-detection tool, and sometimes it could recognize AI, but other times it could not.

Even though the AI-detectors are random, it does give an indication that it’s doing something right.

I love the NLP optimization and voice and perspective features, which I need when generating AI content.

Lastly, you can also choose what competitors you want to compare your content with, and I usually go for the content score, not the domain score.


The domain score indicates how strong the backlink profile is, whereas the content score shows the writing style and content quality.

So overall, while it’s a simple content editor, it really shows how this powerful tool can help turn your keyword strategies into great content.

Who Is KWHero For?

KWHero is made for content creators. So, if you’re looking to generate content or maybe even build some clusters with keywords in an easy way, then KWHero is for you.

The content mapping is easy to use and helps you keep an overview.

The content generation is great, though it lacks readability elements to take the content to the next level.

Alternatives To KWHero

KWHero is not unique once you look at the wide range of features, but they do have a unique approach to creating a topical map.

Here are the alternatives to KWHero, where you can also generate content in minutes.

KWHero Pricing


The pricing starts at $59 and runs up to $349, depending on how much content you need to generate.

I will recommend you start for free, generate some content, and see if the workflow works for you.

If it does, then you can start with the basic plan and generate content for $5.9 per article.

It’s not the most expensive AI copywriting tool nor the cheapest, it’s right inebtween.

If you want a cheaper option, I can recommend Koala.

Wrap-Up: Is KWHero Worth It?

Yes, KWHero is worth it if you’re looking for a simple way of generating SEO-optimized content.

It allows for a simple workflow where you can create your topical clusters, add the keyword, and run a content analysis for each keyword.

From there, you can then create an outline and generate content using AI and research.

It saves a lot of time, and the workflow is just great. Try it out and see if it works for you.

KWHero review

Looking for a KWHero review taking you through all the SEO options on how to generate AI content that actually ranks? Look no further.

Price: 59

Price Currency: $

Operating System: Web

Application Category: SEO

Editor's Rating:


  • Easy to use and generate content for a target keyword.
  • The flow of creating content makes it easy to create clusters of content.
  • You can choose what competitors you want to compare your content with.


  • The content generated lacks formatting, bolded words, tables, images, and more.
  • It's a small tool that can only generate content and analysis at the moment.
Picture of Phillip Stemann
Phillip Stemann
I'm Phillip, and I've been in the SEO game since 2020, where I took it under the skin. I've grown multiple websites to thousands of clicks, and I'm sharing all my SEO knowledge through my content and YouTube channel. I started as a curious mind at 13 years old, programming and programming for many years before I discovered SEO. I then started with the technical part of SEO as it came naturally to me with my technical background, and then I took on all parts of SEO. I love helping other people grow their websites, and I help my clients do the same.

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KWHero Review 2024: Features, Pricing & Alternatives


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